Sony K55XR70PU 55" BRAVIA 7 XR70P QLED (XR l Mini LED) 4K HDR Google TV


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5 Year Sony Original Warranty
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What's new

Bring cinematic pictures home

Dive into cinema-like visuals at home. Our home entertainment picture quality expertise helps us faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.

Intelligent processing upscales ordinary stereo sound to extraordinary 3D surround.

Be immersed. Our 3D Surround Upscaling creates virtual surround from above and the sides using just the TV speakers. Even 2ch and 5.1ch audio is upscaled to immersive 5.1.2ch sound. What's more, Dolby Atmos® and DTS:X® support provides unforgettable spatial sound.

All-round cinematic, go beyond conventional virtual surround sound

It’s nothing short of revolutionary. Our 360 Spatial Sound Mapping technology creates phantom speakers beyond physical speakers for a cinema-like layout and true movie theatre entertainment at home.

Ready for 360 Spatial Sound Personalizer

Tailor your Dolby Atmos® and DTS:X® experience by combining our wearable speaker or BRAVIA Theatre U with BRAVIA for spatial surround. Works with some Sony Headphones too.

Control your BRAVIA Theatre effortlessly

Easily control features such as sound field and volume using just the TV remote. With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu.

Sony | BRAVIA Connect app

Control BRAVIA and BRAVIA Theatre from your smartphone. With the BRAVIA Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.

HDMI connection. Easier for everyone.

Never again have trouble connecting your soundbar and TV via HDMI. Tactile dots on the ARC/ACS terminal makes linking up easier for everyone.

Single view, simultaneous sound

Our TV with simultaneous sound output lets you listen to a show on your headphones while your partner listens to the same show through the TV speakers. You can also change the volume using Bluetooth devices separately.

Everything you stream. All on one screen.

Browse 400,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.

Bring the cinematic experience home, enjoy movies included with BRAVIA™

Instantly enjoy top movies with SONY PICTURES CORE. Your BRAVIA TV comes with movie credits so you can immediately watch some of the latest releases. Redeem up to 15 movies plus enjoy up to 24 months access to a curated selection of up to 100 movies, updated regularly.

SONY PICTURES CORE brings the cinematic experience home

This is how you were meant to enjoy movies. SONY PICTURES CORE Calibrated Mode has been jointly developed by our TV engineers and Sony Pictures specialists to bring studio-quality picture mastering to your living room.

Watch Netflix in studio quality, automatically optimised

See Netflix in a whole new light. Our Netflix Adaptive Calibrated Mode, designed by Sony and Netflix, brings studio-quality mastering home with brightness automatically adjusted to your ambient room conditions.

Sony and Prime Video bring studio pictures home

See movies, shows, and even live sports the way the filmmakers and broadcasters intended. With Prime Video Calibrated Mode, picture settings are auto calibrated to what you’re watching including live sports for studio-quality Prime Video at home.

Immersive movie experience

Experience truly unforgettable movies at home. Our TV supports the rigorous standards of IMAX® Enhanced, DTS:X®, Dolby Vision® and Dolby Atmos® for an unbelievablly atmospheric and immersive viewing experience.

Stay tuned. Stay calm.

See everything in a more comfortable light for peace of mind. Calm picture setting is a picture quality mode that lowers brightness and uses softer colours and contrast.

Just use your voice to control your TV with help from Google Assistant

Your TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Just say “Hey Google" to get started.

Connect with your Alexa

Connect your Alexa enabled devices for seamless hands-free control of BRAVIA. With Alexa, you can power up your TV, change channels, control volume and more.[FN|Amazon Alexa enabled devices (sold separately) compatible with Sony TV’s powered by Google TV™. Amazon account required. Subscriptions may be required to access certain content.

Chromecast built-in™

Stream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.

Compatible with Apple AirPlay 2

Stream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.

Ask Siri to control your TV with just your voice

Easily and securely control a Sony TV with the Apple Home app and Siri on your Apple device, using Home technology. Set up your TV in a few simple steps and control with a tap or by asking Siri.

Apple Fitness+. Now on BRAVIA.

Stream Apple Fitness+ and see on-screen metrics like timers and trainer guidance on your BRAVIA with Apple AirPlay. If you have an Apple Watch, you can also see personal metrics like heart rate and calories burned.

More intuitive. Modern interface.

Finding your way around just got easier. We’ve redesigned our user interface for smoother operation so you can effortlessly check inputs and view settings.

Best seat. Anywhere. Anytime.

Wherever you are, everything’s perfect. Detecting your position, BRAVIA Cam™ adjusts brightness, sound balance and volume so your experience is optimised to where you’re sitting.

Auto Power Saving

Saves energy. With BRAVIA Cam™, Auto Power Saving Mode optimises your power consumption by darkening the screen automatically when you are not in front of the TV.

Best seat. Anywhere. Anytime.

Wherever you are, everything’s perfect. Detecting your position, BRAVIA Cam™ adjusts brightness, sound balance and volume so your experience is optimised to where you’re sitting.

Proximity Alert

Keep your kids a step back. Proximity Alert allows you to set a recommended viewing distance for your child and alerts them if they get too close to the TV.

A handy way to control your TV

As easy as a flick of the fingers. Gesture Control enables you to change channels, adjust volume and more using simple gestures, no remote required.

Video chat on a bigger screen

Catch up with friends and family on a bigger screen when you pair your TV with BRAVIA Cam™.

Camera covered, privacy protected

One swipe protects your privacy. Simply use the switch on top of BRAVIA Cam™ to close the camera cover. Attaching and detaching BRAVIA Cam™ is so easy.

Eco Remote. Easy to clean and use.

Controls everything. Our compact Eco Remote uses approximately 80 recycled plastic. Yet it's easy to clean with a flush surface and polyurethane coating, and controls your connected devices.

Balancing environment and entertainment

Less environmental impact, more immersive pictures and sound. BRAVIA™ helps you optimise energy consumption with the Eco Dashboard while reducing virgin plastic use by approximately 60% and cutting packaging size by 15% and total weight by 12%.

Keep brightness. Save Power.

Screen brightness optimised to your room with ambient light sensing. As our XR Backlight Master Drive controls LEDs precisely, you’ll see realistic pictures while saving power.

Check your eco settings. See your power usage.

Easily change eco settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency.

Made with recycled plastic

Designed to be sustainable. Our compact Eco Remote uses approximately 80 recycled plastic.

Beautiful design. Made durable. With less virgin plastic.

Sony-developed SORPLAS™ recycled plastics are used in our TVs to reduce virgin plastics by approximately 60 while maintaining durability. This TV also uses recycled materials for optical parts and 48 less plastic in its packaging.

Less packaging. Less CO2.

Our packaging is 15 smaller and 12 lighter which optimises transport efficiency and reduces CO2 emissions by as much as 15.

One Slate. Sophisticated from everywhere.

Totally unified. Our One Slate concept fuses screen and bezel into a single slate, minimising distractions and maximising your experience.

Vibration finish. Harmonises with your home.

Designed with an almost invisible bezel. Its naturally warm, smudge-resistant texture blends seamlessly with interior decor, walls and BRAVIA Theatre.

Perfectly integrates TV and soundbar, almost no stand visible

Designed with an almost invisible bezel. Its naturally warm, smudge-resistant texture blends seamlessly with interior decor, walls and BRAVIA Theatre.

Multi-purpose stand fits your style

Absolute flexibility. Our 4-way stand gives you the choice of an outside position, an inside position for smaller shelves or two soundbar positions to meet your viewing preference.

Perfect for PlayStation®? 5

Be right at the heart of the action with BRAVIA. Awe-inspiring scenes, atmospheric sound and exclusive features bring your go-to games to life like never before.

Auto HDR Tone Mapping

Auto HDR Tone Mapping instantly optimises HDR settings during your PS5® initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colours.

Auto Genre Picture Mode

BRAVIA automatically switches into Game Mode with PS5® to minimise lag and maximise responsiveness. It switches back to Standard Mode when watching movies for more expressive scenes.

Stream PlayStation® games to your BRAVIA

Control your PlayStation® remotely wherever you have a compatible BRAVIA connected to the internet. The PS Remote Play app lets you control your PS5® or PS4™ console from another room or location like a friend's house.

One place for all your game settings

Never has it been easier to fine-tune your game status, settings and assist functions. All the essentials are at your fingertips for ease and comfort.

Dolby Vision® for gaming. Supported.

This is how your game world should be. Incredibly vibrant colours, lifelike contrast in light and dark, intense brightness. With Dolby Vision®, gaming reaches a whole new level of depth and realism.

Various features in HDMI 2.1

With 4K/120fps, a Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM), our TVs give you smooth and clear movement for responsive gameplay.

Information on security updates

Where a Sony product contains software that is subject to updates, Sony may issue security updates and updates necessary for the proper functioning of the device.





5 Year Original Warranty on Sony TVs